Rob Greenfield
Rob Greenfield is an environmental campaigner, activist and adventurer. His projects have included Trash Me, Food Freedom and the Food Waste Fiasco.
By undertaking extreme projects and adventures that highlight environmental issues, Rob illustrates ways to lead a more sustainable life.
As Rob is a keen blogger, the web design had to put a focus on this. Therefore the Blog page is clearly laid out and cleanly designed, which was one of the main objectives of this web development project.
Site Build
In terms of web development, this was a custom build from scratch using my own base theme. This allows me to have complete control of the development and future updates.
I undertook all the web design and development aspects of the project in order to best showcase Rob’s work. The site is a custom WordPress build, which makes updating information and adding posts, videos and projects extremely simple.
This site runs purely on renewable energy. The hosting is through Green Geeks, a 300% green hosting platform.
Using WordPress as the Content Management System (CMS), I was able to design and build this website with the end user in mind. I used Advanced Custom Fields (ACF) in order to make the site completely managable by the client with just a few clicks.
Feedback
“It has been my pleasure to work with Jay to recreate my website designed to inspire and inform others to live more sustainably. Jay was extremely well organized and his creativity helped to work out all the hard details of a complicated website.
His experience turned the difficult aspects of designing a website into a smooth project. I’m so proud of the site that I have now and I’m certain it will inspire and empower millions of people to take action for a better world!”
– Rob Greenfield, Environmental Activist
